Page 64 - increasing-the-value-of-age-guidance-in-employers-age-management-strategies
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Increasing the value of age: guidance in employers’ age management strategies






                     young  age  cohorts  (initial  education  and  training)  and  the  unemployed
                     (employment centres) limiting the access for (employed) older workers.
                         Several  countries  report  on  the  right  for  guidance,  although  no  specific
                     reference is made to older workers, since this right is universal for all citizens. A
                     relevant example in this respect is Sweden, with a long tradition in the provision
                     of  public  guidance  services.  In  the  1940s  employment  offices  started  to  offer
                     vocational  guidance for their  clients. The  underlying  principle  has  always  been
                     that  career  counselling  is  an  individual  right  should  be  free  of  charge  and
                     available to as many groups as possible.
                         Germany  also  guarantees  the  right  to  guidance.  The  German  social  code
                     includes a general right for guidance in the social and the labour market sector.
                     The  German  system  provides  access  to  services  in  education  guidance
                     (Bildungsberatung;  in  the  education  sector)  and  in  vocational  guidance
                     (Berufsberatung; in the vocational training and employment sector) for all citizens
                     at  any  stage  of  their  lives:  in  education  or  training,  employed,  unemployed  or
                     looking for continuing education.
                         Two  important  reforms  were  made  in  France  towards  a  universal  right  to
                     guidance  provision:  the  Law  of  February  2008  on  the  reform  of  the  public
                     employment  service  (Loi  No 2008-126)  gave  to  Pôle  emploi  the  task  to  inform
                     and guide active people (unemployed or employed); the Law of November 2009
                     on lifelong guidance and vocational training (Loi No 2009-1437) created a ‘public
                     lifelong  guidance  service’  to  guarantee  all  persons  access  to  free,  full  and
                     objective information on occupations, training, certification, job opportunities and
                     remuneration  levels  as  well  as  to  quality,  networked  guidance  advisory  and
                     assistance services.
                         Older workers are often defined as one of the vulnerable groups that need
                     specific  attention  in  public  employment  services  provision,  such  as  guidance,
                     counselling,  training,  and  placements.  This  does  not  mean  that,  despite  such
                     classification, there are special measures targeted at older unemployed persons.
                         An example is Estonia, where older unemployed persons of 55 years up to
                     the  pensionable  age  are  listed  as  one  labour  market  risk  group  in  the  labour
                     market services and benefits act. There are, nevertheless, no special measures
                     for only older unemployed persons; an individual plan is made for all unemployed
                     persons and labour market measures are offered based on their individual needs.
                         Some public employment services provide specific policies for older workers,
                     such  as  that  in  Denmark  which  is  obliged  to  offer  early  activation  to  the
                     unemployed aged 60 and above. Another example is France, where the website












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