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Career leadership: Finding direction in the transforming
labour market
Career is a process that starts with birth and is an important goal that can be reached with the help of
our personality, tendencies and abilities. People who help and guide us in achieving this goal are called
career guides or consultants.
the labour market, and be able to inform and guide
those who will enter the labour market on how to get
involved in the process within the framework of the
law for technical training and apprenticeship.
Career leaders should be in constant contact with uni-
versities, employers, companies and technical schools
where apprenticeships are possible, and cooperate
with local entrepreneurial partners and other com-
panies. They must have up to date information about
access to resources that can finance career-related
projects, and they should create a network of former
students (alumni), who can assist the career guidance
program. In this way, an effective access model can be
© Pexels established; orienting new students with their own
experiences, providing access to financial resources or
A new perspective in career guidance is defined as providing in-kind assistance can increase the quality
career leadership. Career leader is a model that can be of career guidance.
developed by a counsellor accompanying a person on
their career journey and overcoming the challenges Career guidance is an evolving field
together. Accordingly, as a case study, counselling is
modelled on finding a special path for each individual A career leader must have a solid professional back-
and the leader’s role in moderating this path. ground to be a good care counsellor, and career guid-
ance should be carried out within the framework of a
In order to direct career leaders to the right target, one public authority or organization in a team with a sen-
should ensure; ior professional career leader. The career leader must
have expertise in career and leadership and therefore,
to plan, implement and review a career pro- he should constantly improve himself in his field and
gramme for school undertake Continued Professional Development and
training.
the career guidance programme is presented to
the school The field of career guidance is evolving in a new di-
rection with migration, technological factors and dig-
coordination with the career guide representa- ital transformation. Increasing population, and digital
tives in the school.
communication resources, especially with migration,
and increasing synchronous and asynchronous infor-
In addition, the career leader should be closely in-
volved with the units related to career guidance. The mation opportunities, facilitate access to information
career leader should also lead a team of teachers, and services. At this point, career counselling also
administrators, external partners and other career needs a new perspective, and career leadership prom-
programme stakeholders. ises a new horizon in future.
What career leaders should be able to do
The career leader should be able to evaluate the
consequences of changes in education, training and Asli Coban, Euroguidance Turkey
Euroguidance Insight Magazine Issue 1/2023